[VIDEO] Digital transformation of seafood markets in Asia

How has COVID reshaped seafood marketing in Asia? In this interview from FENACAM 2022, Shirlene Maria Anthonysamy, Director of INFOFISH, explains how the pandemic accelerated digital innovation across seafood marketing channels. She discusses the rise of online ordering from retailers, food service operators, wet markets, and producers, while highlighting creative new approaches that are helping the seafood sector reach consumers more effectively.

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